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CHICAGO, Feb. 2 /PRNewswire/ -- With new applications, services and providers hitting the phone market daily, professionals working in sales, marketing and advertising feel inundated with choices that can make or break one of their most valuable business tools: the phone. To help separate the advantageous information from the hype, Phone Marketing Insider is the first blog dedicated to providing news, product announcements, and press releases that specifically address the phone needs of advertising, sales and marketing professionals. Phone Marketing Insider provides information about telephone technology to independent consultants, boutique consulting firms, and companies of all sizes that specialize in marketing, sales and advertising. Each day, the blog features at least three news stories, including regular contributions about press releases, product announc... (more)

Research and Markets: China Cloud Partner Transformation Report: Top Vendors, Market Opportunities, Key Competencies, Market Strategies and More...

Research and Markets (http://www.researchandmarkets.com/research/c20e88/201112_china_clou) has announced the addition of the "2011-12 China Cloud Partner Transformation Report" report to their offering. A groundbreaking study that provides in-depth analysis and intelligence on today's SMB Cloud Partner ecosystem, including competencies and best practices that enable partners to transform their cloud business. Today, almost two thirds of all channel partners provide some type of cloud-based services to SMB customers. Yet only a small proportion of these partners have been successful in transforming into a cloud service provider. The study highlights the skill sets, competencies, investments, business model, sales & marketing tools, etc., that are required to successfully transform and migrate a partner to the cloud. It also segments and profiles partners by their s... (more)

QASymphony Hires New Marketing VP to Capitalize on Growing Demand for Software Development Test-Management Solutions

ATLANTA, GA -- (Marketwired) -- 05/01/13 -- QASymphony (www.qasymphony.com), a leading developer of Quality Management solutions for software developers and QA testers, today announced the appointment of Sarah Lander as Vice President of Marketing as well the relocation of company headquarters to new offices in the Atlanta Tech Village. Lander will oversee global marketing for QASymphony as well as define and execute the company's go-to-market strategy for their suite of solutions such as the recently released qTest, a test management solution. She will manage all messaging, positioning, lead-generation and corporate-communication initiatives. "Sarah will play a key role on the management team in helping define the future of our business and enabling our growth and success," said Vu Lam, CEO of QASymphony. "Her hiring as well as our move to new offices reflects both... (more)

Engagor Launches in the U.S., Secures $2.6 Million in Funding

SAN FRANCISCO, CA -- (Marketwired) -- 08/06/13 -- Engagor, the most comprehensive platform for real-time customer engagement, social media monitoring and analytics, today announced its expansion into the U.S. Engagor has secured $2.6 million in a Series A funding round led by Hummingbird Ventures and launched its new Team Performance metrics. Steven Reading, former co-founder of Dogster, will anchor the company's new San Francisco office as VP of North America Sales. Brands and enterprises no longer have to think about managing their social presence in different silos. Engagor's integrated platform combines social analytics, engagement, CRM and team management to provide a one-stop-shop for all social needs. "It's no longer enough to just listen to and analyze the social conversations around your brand. Companies have to engage and respond to stay connected to the... (more)

Capillary's Aneesh Reddy Named to the Top '40 Under 40' List Featured by Fortune Magazine

NEW DELHI, March 25, 2014 /PRNewswire/ --  Capillary Technologies, the leading company providing cloud-based solutions that enable retailers to intelligently engage with shoppers, announced today that its CEO, Aneesh Reddy has been named to Fortune India's First '40 Under 40' compilation. The compilation by Fortune Magazine highlights 40 innovative businesses with founders under the age of 40 years who have managed to grow an idea into a profitable business. Fortune is a global business magazine and is best known for its annual features ranking companies and individuals.        (Logo: http://photos.prnewswire.com/prnh/20130228/599759 ) "The criteria for selection included growth in business (market share or revenue) and, where growth rates were similar, emphasis was on profitability; those who executed a business model or innovation to grow in a tough market, who h... (more)

G8 and Global Construction Market 2018 Forecasts in 2014 Construction Industry Guides

DALLAS, September 29, 2014 /PRNewswire/ -- These construction industry guide reports on global construction market and G8 (Group of Eight) construction market research provides top-line qualitative and quantitative summary information including: market size (value 2009-13, and forecast to 2018). The guide also contains descriptions of the leading companies including key financial metrics and analysis of competitive pressures within the market. The performance of the global construction industry is forecast to accelerate, with an anticipated CAGR of 10.3% for the five-year period 2013 - 2018, which is expected to drive the industry to a value of $10,245.1bn by the end of 2018. The global construction industry had total revenues of $6,287.0bn in 2013, representing a compound annual growth rate (CAGR) of 4.6% between 2009 and 2013. The homebuilding segment was the indu... (more)

Ulitzer vs. Ning - a Quick Review

Having used both sites for about two weeks, there is still a great deal I am learning to do with both Ulitzer and Ning, but a reader asked if I would do a quick comparison, so I will. The obvious point for me is that the sites have two different objectives for the writers.  For Ning, the writer is trying to be involved in a niche social network from scratch.  For example, I have built my own social network for marketers and salespeople called BuyerSteps.  I created BuyerSteps as a way for other professionals to join in a conversation around the 21st century buyer.  So, Ning represents a way to build a community. In the case of Ulitzer, as a writer I am focused on getting readers from within an existing audience.  There are already thousands of readers coming to the Ulitzer site, so if they are interested in my topics such as marketing, they will find my articles as ... (more)

Ulitzer vs. Ning

My original post in late June was based on two weeks of using Ulitzer and Ning.  I've added additional thoughts after two months of use. The obvious point for me is that the sites have two different objectives for the writers.  For Ning, the writer is trying to be involved in a niche social network from scratch.  For example, I have built my own social network for marketers and salespeople called BuyerSteps.  I created BuyerSteps as a way for other professionals to join in a conversation around the 21st century buyer.  So, Ning represents a way to build a community. In the case of Ulitzer, as a writer I am focused on getting readers from within an existing audience.  There are already thousands of readers coming to the Ulitzer site, so if they are interested in my topics such as marketing, they will find my articles as well as others.  Ulitzer allows the writer the ... (more)

Twitter, Linked In, Ning and Ulitzer: Easy Personal Branding Strategy

Social Media on Ulitzer I use all of these social media tools and although they haven't put me on my own island in the Caribbean yet, I'm very pleased with the combined results. 1. Twitter – It’s the fastest way to share that you have created something of value. As a bonus, Tweetdeck or CoTweet are good ways to manage your Twitter efforts and research. Huge audience with lots of active participants. There are a few shady characters on Twitter but just like being at Grand Central Station, you just step aside and keep moving. It doesn't mean you eschew the benefit. Micro-blogging is probably here to stay so it's a good idea to get up on good habits regardless of what future tools look like. 2. Linked In – It’s the professional network standard where people will find you. A terrific way to maintain knowledge of what former colleagues are doing now. You can also join gr... (more)

Best-Selling Author Scott McKain Joins Ulitzer

Business leader, best-selling author and Hall of Fame speaker Scott McKain joined Ulitzer with his blog syndication at http://mckainviewpoint.ulitzer.com. Scott McKain is the Co-founder and Principal of The Value Added Institute, a think-tank that examines the role of the customer experience in creating significant advances in the level of client loyalty. He is Vice Chairman of Obsidian Enterprises, a dynamic holding company with 19 companies in diverse industries, that was named one of the "fastest-growing companies" in America, and is also Vice Chairman of Durham Capital Corporation. Scott's new book, "The Collapse of Distinction: Stand Out and Move Up While Your Competition Fails" has already reached the #1 spot on Amazon.com's list of Customer Service Bestsellers! He is the author of two #1 additional business bestsellers (Amazon.com & 800-CEO-READ): "What Custo... (more)

Will PR Firms Survive The New Media Avalanche?

http://twitter.com/fuatkircaali Last week I received an email from Lindsey Miller at Ragan Communications. I answered her questions for a story she was working on here. The following is the full text of my reply to her on this subject. What kinds of PR firm will survive the "fast-approaching new media avalanche"? What steps will firms have to take to ensure that they make it through? I know a lot of PR firms that are chasing new accounts among publicly traded companies, which are seen as cash cows in the business. I also know a lot of firms whose sales teams are larger than their senior account staff which will actually get the job done. These firms have armies of new college-grad telemarketers spitting out press releases to the media. For a while you can get away with both approaches. Once the laws, rules and regulations change, the first group of PR firms will disapp... (more)