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Marketing Automation Authors: William Schmarzo, PagerDuty Blog, OnPage Blog, Ben Bradley, Plutora Blog

Related Topics: Marketing and Sales, Marketing Automation, CRM, Social Commerce

CRM: Article

Business Martial Arts Lesson – Be Present

Martial Arts Lessons Applied to Business

This is Lesson No. 2 of a Continuing Series on How Martial Arts Skills can be Applied to Business

Be Present – Woody Allen (will he ever again be mentioned in a martial arts article? Doubtful) once said that 80% of life is showing up. He was right. If you don’t show up to class, you can’t learn. Sure you can stay at home and practice the moves, but nothing replaces having a real person in front of you or two to three people coming at you at once. Show up, clear all of the junk out of your mind that creates mental clutter and learn.

The Business Application of the Lesson – Show up everyday on time and give it your full attention. There is always a person who is known for being late or skipping important meetings. Don’t be that guy. Instead of coming to work and seeing it as drudgery, show up asking yourself what you will learn that day. If you’re not learning anything, you are either not “being there” or you need to leave that situation because there is nothing to learn any longer. By the way, buyers and your customers especially appreciate it when you are there with them and your mind is not somewhere else. Here's the real kicker you may not know - they can tell when you are not there and will respond accordingly.

1st Lesson - The Foundation

More Stories By John Ryan

John is an experienced leader with a strong background of defining and executing company strategies. He is especially skilled in channel management, market analysis, brand marketing and selling technology products and services. He has successfully served in a number of executive positions and has been in management for 20 years. John is currently writing a book on increasing revenue generation. He has been a co-author of a comprehensive marketing methodology for high tech companies and has helped venture capitalists and private equity firms gauge their technology investments. In 2004, John served as Vice President of Marketing for the NA arm of the $6B IT Services division of Siemens, AG. John served on the board of directors at WebTrends, purchased by NetIQ (NTIQ) for $1 billion in 2001. WebTrends was highly successful dominating the web site analysis and reporting space. Prior to WebTrends, John was the Vice President of Marketing for Tivoli Systems. John has worked as a contracted consultant for established companies, start ups and top analyst firms. John can be reached at john@johnwryan.com or you can follow him on Twitter @buyersteps