Discussing How Marketing Automation Makes Lead Management and Nurturing Effective

Marketing Automation

Subscribe to Marketing Automation: eMailAlertsEmail Alerts newslettersWeekly Newsletters
Get Marketing Automation: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn

Marketing Automation Authors: Will Davis, Kevin Benedict, Emily Jackson, APM Blog, Mehdi Daoudi

Related Topics: Content Marketing Journal, Marketing and Sales, Marketing Automation

Blog Feed Post

Top Marketing Unicorn Resources on the Web

This is a collection of marketing unicorn resources curated from sources across the web.

Why Marketing Unicorns Are Such a Big Deal | Earnworthy

Jun 29, 2015 – Let’s face it. Marketing is changing in a big way. The days of Don Draper and “push” advertising are long gone. Now, the keys to success with …

Macon Raine Fractional Marketing Unicorns –  Resource Page

Full stack marketers that can develop and pitch a winning strategy to your executive team, write code, optimize content for SEO, pitch editors, configure marketing automation, understand analytics across multiple platforms

The Rise Of The Unicorns — Why Marketing Technologists Will Rule …

Aug 22, 2014 – Sometimes labeled chief marketing technology officers (CMTO), and affectionately referred to as unicorns because they are so difficult to find, …

‘Digital Unicorn’ Is the Next Big Marketing Hire You Want to Make

Oct 26, 2016 – If ever you find someone with the soul of a PR maestro and the brain of a data scientist, make an offer.

In Search of the Marketing Unicorn – Gartner Blog Network

Aug 3, 2016 – Is the marketing unicorn – one with the perfect blend of poet and quant – hiding right in front of you?

Who is the Marketing Unicorn? – The Millennium Alliance

Apr 26, 2017 – A Unicorn, a mythical creature of legend, that is as rare as it is majestic, has ignited a craze recently that many a marketer is looking to leverage.

Why You Need a Unicorn on Your Marketing Team

Unicorns (and billionaire mentors). They’re the stuff of legend (and in Silicon Valley, Unicorn is a term in the investment industry denoting a startup with a …

How To Create (And Be) a Content Marketing Unicorn – coreDNA

Sep 23, 2016 – How to create, cultivate, and grow expert content marketers aka content marketing unicorns for our new era.

How to hire unicorns (aka tech-savvy marketers) | VentureBeat …

Sep 11, 2014 – Most traditional marketers don’t know how to beef up their digital skills, a recent Adobe study found. But marketing is becoming more and more …

Martech unicorns: Why true marketing technologists are so …

Mar 31, 2015 – Chief marketing technologist is a growing title, a growing category, and a much-needed one. A new study, however, suggests that the perfect …

Marketing’s New “Unicorn”: The Creative Marketing Technologist

Sep 2, 2014 – Marketing’s New “Unicorn”: The Creative Marketing Technologist Last month, I traveled to Boston for the MarTech conference. It was a great few …

The post Top Marketing Unicorn Resources on the Web appeared first on B2B Labs.

Read the original blog entry...

More Stories By Ben Bradley

Known for wearing plaid and sweater vests before they were popular, Ben Bradley is managing director of Macon Raine, Inc. (www.maconraine.com) - a management consulting, marketing and demand generation firm for technology organizations. He is a graduate of the University of Iowa and was a member of the undergraduate Iowa Writer’s Workshop. His interests include the intersection of technology and marketing. Because he was never very good at sports and doesn’t have many hobbies, his primary interests include the role of marketing on internal technology adoption, micro-finance, military uses of technology and media, self-organizing networks, network and physical security, collaboration and groupware. He frequently lectures his children on a variety of topics. Bradley was raised in Wheaton, Illinois and currently resides in Glen Ellyn, Illinois with his wife, two children and a purebred Latvian Goathound named Stella.